In a ground-breaking collaboration, Provivi, a leading provider of pheromone-based crop protection solutions, and Syngenta Crop Protection, one of the world&rsquo;s leading agriculture companies, announce the commercialization of Nelvium&trade;, a new mating disruption solution, to effectively and more safely control detrimental pests in rice. This crop serves as the primary energy source for half of the world&rsquo;s people. While pheromones have been utilized in agriculture for more than 30 years as a pest control method, this will be the first time this innovation has been applied to rice in Indonesia, the world&rsquo;s third-largest rice producer and one of the world&rsquo;s biggest rice consumers. &ldquo;We are committed to accelerating innovation that drives sustainable agriculture practices, and we&rsquo;re very excited by the potential of this partnership with Provivi,&rdquo; said Corey Huck, Head of Global Biologicals at Syngenta Crop Protection. &ldquo;Pheromones will be an exciting new addition to our portfolio, providing farmers with greater choices in managing insect resistance, reducing pesticide residue in crops, and addressing consumer demands. Our launch in Indonesia is a key milestone; we look forward to exploring more opportunities to introduce Nelvium&trade;, as well as other technologies, in partnership with Provivi.&rdquo; Pheromones are natural signaling compounds that effectively control pests by interfering with their mating behaviors, preventing pest reproduction. Because they are non-toxic and species-specific, pheromones do not harm organisms that pose zero threat, therefore helping preserve the diversity and abundance of beneficial insects and pollinators. The benefits of using pheromones in an integrated pest management program include their highly specific target activity and a mode of action, preventing, instead of eliminating, thereby supporting the preservation of biodiversity and the flourishing of non-target species. Pheromone solutions provide a foundation service in insect control, ensuring the natural technologies are able to maximize the validity and scalability of pest management systems, significantly decreasing the development of resistant populations. &ldquo;Provivi is developing the Pheron&reg; family of functional and cost-effective products for pheromone-based solutions to serve as a foundation for integrated pest management in the staple crops that feed the world,&rdquo; said Pedro Coelho, Co-Founder and CEO of Provivi. &ldquo;We are delighted to enter the market launch phase of our multi-year collaboration with Syngenta in Indonesia to help growers combat the extraordinary challenges caused by rice stem borers.&rdquo;
&nbsp;
About Provivi Provivi is a groundbreaking science-based company creating scalable, safer insect control technology that will improve the quality of life for all humans and our world. Provivi is developing the Pheron&reg; family of safe, effective, and economical pheromone-based mating disruption products, thereby offering an alternative technology as a new foundation for pest and resistance management in crop production. Provivi's patented production method enables a step-change in the cost of manufacturing pheromones, allowing the use of this proven tool in high-acreage crops such as corn, rice, and soy. For more information, visit <a href="http://www.provivi.com">www.provivi.com</a>. About Syngenta Syngenta is one of the world&rsquo;s leading agriculture companies, comprised of Syngenta Crop Protection and Syngenta Seeds. Our ambition is to help safely feed the world while taking care of the planet.&nbsp; We aim to improve the sustainability, quality and safety of agriculture with world class science and innovative crop solutions. Our technologies enable millions of farmers around the world to make better use of limited agricultural resources. Syngenta Crop Protection and Syngenta Seeds are part of Syngenta Group. In more than 100 countries we are working to transform how crops are grown. Through partnerships, collaboration and The Good Growth Plan we are committed to accelerating innovation for farmers and nature, striving for regenerative agriculture, helping people stay safe and healthy and partnering for impact. 
To learn more visit <a href="http://www.syngenta.com/">www.syngenta.com</a> and <a href="http://www.goodgrowthplan.com/">www.goodgrowthplan.com</a>.
Follow us on Twitter at <a href="http://www.twitter.com/Syngenta">www.twitter.com/Syngenta</a>, <a href="http://www.twitter.com/SyngentaUS">www.twitter.com/SyngentaUS</a> and on LinkedIn at <a href="http://www.linkedin.com/company/syngenta">www.linkedin.com/company/syngenta</a>. Media Contacts Provivi Ani Mikaelian Global Communications Manager amikaelian@provivi.com
Syngenta Paul Minehart Head Crop Protection Communications North America Media.relations@syngenta.com 
Data protection is important to us. You are receiving this publication on the legal basis of Article 6 para 1 lit. f GDPR (&ldquo;legitimate interest&rdquo;). However, if you do not wish to receive further information about Syngenta, just send us a brief informal <a href="mailto:media.relations@syngenta.com">message</a> and we will no longer process your details for this purpose. You can also find further details in our <a href="http://www.syngenta.com">privacy statement</a>.
Cautionary Statement Regarding Forward-Looking Statements
This document may contain forward-looking statements, which can be identified by terminology such as &lsquo;expect&rsquo;, &lsquo;would&rsquo;, &lsquo;will&rsquo;, &lsquo;potential&rsquo;, &lsquo;plans&rsquo;, &lsquo;prospects&rsquo;, &lsquo;estimated&rsquo;, &lsquo;aiming&rsquo;, &lsquo;on track&rsquo; and similar expressions. Such statements may be subject to risks and uncertainties that could cause the actual results to differ materially from these statements. For Syngenta, such risks and uncertainties include risks relating to legal proceedings, regulatory approvals, new product development, increasing competition, customer credit risk, general economic and market conditions, compliance and remediation, intellectual property rights, implementation of organizational changes, impairment of intangible assets, consumer perceptions of genetically modified crops and organisms or crop protection chemicals, climatic variations, fluctuations in exchange rates and/or commodity prices, single-source supply arrangements, political uncertainty, natural disasters, and breaches of data security or other disruptions of information technology. Syngenta assumes no obligation to update forward-looking statements to reflect actual results, changed assumptions or other factors.
&copy;2022 Syngenta. Rosentalstrasse 67, 4058 Basel, Switzerland.

Provivi and Syngenta Crop Protection launch pheromone-based Nelvium™ to control detrimental rice pests

Provivi,&reg; Inc., a leading provider of crop protection solutions using pheromone technology as the foundation of an integrated and sustainable pest management system, is pleased to be featured at this year&rsquo;s World Economic Forum in the DAVOS 2022 campaign.&nbsp; &nbsp; The DAVOS 2022 campaign is run by TBD Media Group and featured at the annual World Economic Forum held in Davos, Switzerland. This year the event takes place from May 22nd to 26th and is the first World Economic Forum since the start of the COVID-19 pandemic. The meeting brings together thousands of world leaders and experts committed to improving the state of the world.&nbsp;
&nbsp;&nbsp;&ldquo;Now, more than ever, it is imperative for us to globally recognize the true costs associated with pesticides in traditional crop protection, which contribute to accelerating the biodiversity crisis by harming beneficial insects,&rdquo; said Pedro Coelho Provivi Co-Founder and CEO. &ldquo;I&rsquo;m honored to be among like-minded individuals featured in the DAVOS 2022 campaign, who not only aspire to change the world for the better with the tools at their disposal but push against the grain to allow for more innovation in the everyday space.&rdquo;&nbsp; &nbsp; Provivi Co-Founder and CEO Pedro Coelho sat down with DAVOS Presenter Andrew Wilson to speak about protecting crops safely and sustainably while preserving biodiversity. Provivi&rsquo;s crop protection products utilize the technology of pheromones, natural compounds that are species-specific and harmless to the environment. The technology uses the pheromones to prevent the mating of target insects, thereby reducing the buildup of damaging pest populations without killing any insects. This concept, called mating disruption, has been used in crop protection for over 30 years, predominantly in high-value crops. In contrast, Provivi&rsquo;s ability to produce at a significantly lower cost than hitherto possible is game-changing and allows this innovative technology to be accessible to farmers of staple crops, such as corn, rice, and cotton.&nbsp;
&nbsp;The DAVOS 2022 campaign can be viewed on the <a href="https://www.cbsnews.com/video/provivi-sustainable-crop-protection-solution/">CBS News</a> and <a href="https://www.davosinterviews.com/video-and-article/provivi">Davos Interviews</a> websites.&nbsp;
  About Provivi &nbsp; Provivi is a groundbreaking science-based company creating scalable, safer insect control technology that will improve the quality of life for all humans and our world. Provivi is developing the Pheron&reg; family of safe, effective, and economical pheromone-based mating disruption products, thereby offering an alternative technology as a new foundation for pest and resistance management in crop production. Provivi's patented production method enables a step-change in the cost of manufacturing pheromones, allowing the use of this proven tool in high-acreage crops such as corn, rice, and soy. &nbsp;  &nbsp; For more information about Provivi, please visit www.Provivi.com.&nbsp; &nbsp;
About TBD Media Group  &nbsp;
TBD Media Group is a leading, purpose driven media company based in London, Frankfurt, New York and Berlin with over 100 employees and a mission to provide prominent decision makers with a platform to explain their goals and share their story.&nbsp; &nbsp;
Media Contact&nbsp;
Ani Mikaelian, Global Communications Manager                   amikaelian@provivi.com &nbsp;

Provivi Showcased in DAVOS 2022 Campaign at The World Economic Forum

Provivi,&reg; Inc., a leading provider of crop protection solutions using pheromone technology as the foundation of an integrated and sustainable pest management system, was awarded the 2022 Green Chemistry Challenge Award in the Small Business Category. The United States Environmental Protection Agency (EPA) has been running the Green Chemistry Challenge since 1996, having received over 1,800 nominations and presented awards to 128 winners since. Green chemistry is an area of chemistry that focuses on the design and process of minimizing or eliminating the use and production of hazardous substances.&nbsp;
The EPA recognizes Provivi with this prestigious award for creating ProviviFAW&trade;, also marketed under the Pherogen&trade; brand, a more sustainably produced biological pheromone-based product with a non-toxic mode of action for controlling the fall armyworm. The destructive pest feeds on corn and other vital crops, such as soybeans and cotton, worldwide.&nbsp;
"All of us at Provivi are very honored by this award," said Peter Meinhold, Provivi Co-Founder and CTO. "I would like to thank the EPA for considering our contributions to green chemistry and making agriculture more sustainable. I want to thank our dedicated team of scientists and engineers for inventing, developing, and scaling methods for greener and cheaper pheromone synthesis. I also want to thank our formulation, field development, commercial, operations, and regulatory teams for paving the way to launching our pheromone products in some of the largest crop markets globally, where they will have a great impact due to their potential to reduce the need for conventional pesticides."&nbsp;
ProviviFAW&trade; contains pheromones produced via innovative green metathesis and fermentation technology from renewable plant oils that target the fall armyworm, consequently reducing the insect&rsquo;s ability to mate and decreasing the need for conventional pesticides. Diminishing reliance on traditional pesticides decreases crop damage and the need for insecticide applications, which may harm beneficial insects and the overall ecosystems in the field. ProviviFAW&trade; is the first commercial pheromone product targeting the control of the fall armyworm, representing a notable advancement in the methods used to create pheromones for pest control.&nbsp;
Provivi developed two new pheromone synthesis platforms based on catalysis: A fermentation-based synthesis using plant oil as the key raw material and a metathesis-based synthesis that uses a plant oil derivative as the key raw material. Compared to conventional pheromone synthesis, these catalytic methods produce pheromones with significantly fewer chemical reaction steps, thereby notably increasing overall yields while producing less aqueous, solid, and organic waste. Provivi utilizes these established technologies across its active ingredient portfolio to improve farming practices and expand access to more sustainable and affordable pest management methods.&nbsp;
Built on a foundation of sustainability-driven goals, Provivi strives to improve the quality of life for farmers and consumers and protect and preserve the ecosystem and its natural resources for future generations. Due to ProviviFAW&trade; being species-specific and non-damaging, farmers can rest assured of the benefits of utilizing the pheromone-based technology in their fields year-round.&nbsp;
&nbsp;&nbsp;
About Provivi &nbsp;
Provivi is a groundbreaking science-based company creating scalable, safer insect control technology that will improve the quality of life for all humans and our world. Provivi is developing the Pheron&reg; family of safe, effective, and economical pheromone-based mating disruption products, thereby offering an alternative technology as a new foundation for pest and resistance management in crop production. Provivi's patented production method enables a step-change in the cost of manufacturing pheromones, allowing the use of this proven tool in high-acreage crops such as corn, rice, and soy. &nbsp;
For more information about Provivi, please visit <a href="http://www.provivi.com/">www.Provivi.com</a> .&nbsp;
&nbsp;
About EPA&rsquo;s Green Chemistry Challenge Awards&nbsp;&nbsp;
Since the inception of the awards more than a quarter century ago, EPA and the American Chemical Society, which co-sponsor the awards, have received more than 1,800 nominations and presented awards to 133 technologies that decrease hazardous chemicals and resources, reduce costs, protect public health, and spur economic growth. Winning technologies are responsible for annually reducing the use or generation of hundreds of millions of pounds of hazardous chemicals and saving billions of gallons of water and trillions of British thermal units (BTUs) in energy.&nbsp; &nbsp;
Media Contacts&nbsp;
Ani Mikaelian, Global Communications Manager            amikaelian@provivi.com &nbsp;

Provivi Wins 2022 EPA Green Chemistry Challenge Award

We look with hope towards the Future

Provivi Farmer Animation_EnKe

Pheromones are chemicals serving as signal mechanisms. Pheromones have a range of critical functions, including: signaling danger, marking territory, signaling a food source or route towards a food source, warning other animals to stay away, triggering sexual arousal and attraction and reinforcing bond to offspring.

What are pheromones, what do they do?

Pheromones are somewhat similar to hormones. The main difference between the two is that hormones work internally on an organism while pheromones work externally on another living being. Pheromones are therefore also called ectohormones or external hormones.

Are pheromones related to hormones?

Insect pheromones used for control of pest populations are not true “insecticides” because they do not kill insects. They influence insect behavior and disrupt the mating process, which in turn will keep populations at a lower level.

Are pheromones a kind of insecticide?

Godliva came to Marigat from a neighboring village by way of marriage. She proved resourceful and starting cooking to make ends meet. An avid fan of English football, she won repeated times betting on Arsenal, and used her winning to kickstart her business. To support her two nieces, whom she adopted when her sister passed, Godliva started a small makeshift grocery store, and then rented an acre of land which has since tripled in size. She prays to God for success in business and life: "When my business expands, I will be home and dry.

Godliva Ontango

Get to know Godliva

Azis loves agriculture. He works as a pest observer and farms his own rice fields. Farmers face difficulties controlling diseases and insect pests, and spraying is becoming a significant issue for the fieldwork, because of adverse health effects. Against the Rice Stemborer pest, Azis usually has to spray eight applications of insecticides per season. He hopes to find a way to reduce the need for spraying and to ensure a healthy crop - for himself, the village, and the consumers.

Wahyu Abdul Asiz

Get to know Asiz

Pheromones are natural compounds produced by insects that act as messengers affecting the behavior of other individual insects. Usually, wind-borne, they serve many roles, helping insects find a mate and food, but also escaping predators.
&nbsp;
Pheromones involved in finding a mate are called sex pheromones. They are usually released by female insects to attract a male. These powerful attractants can be synthesized artificially and be used in various ways for insect population control. One use is by confusing the male insects, so they cannot find a female. When the males do not find a female, the mating process is disrupted. As a result, reproduction is prevented, and less offspring will be produced in the next generation.
&nbsp;
This way of controlling the insect population and decreasing the size of future generations is the concept behind mating disruption.

Unlike traditional insecticides, which aim to eliminate insect larvae already present in the field, mating disruption does not kill insects. It is instead a species-specific, preventative method that hinders the next generation of worms and reduces the insect population over each season of use.
&nbsp;
Here is how it works: When a female insect releases a pheromone, it is said to be&rdquo; calling&rdquo; the male. Male insects can, in some cases, detect a single female from over a mile away. Detection of sexual pheromones from their own species prompts the male insects to fly upwind crisscrossing the pheromone trail left by the females until he finds his mate. Imagine trying to find your friend in a dark room, and the only signal is a whisper. Now imagine the same situation but add loud music to the room. Much like your friend&rsquo;s sound would be drowned out by the music, mating disruption works by drowning out the pheromone &ldquo;call&rdquo; of an insect.
&nbsp;
The principle behind mating disruption is saturating the environment with pheromones similar to those released by female insects. The male insects are unable to find the females, even if females are in the field. Her weaker pheromone signal cannot be detected in the pervasive cloud generated by the mating disruption pheromone.

What are pheromones

What is Mating Disruption

La embajadora de Provivi&reg;, Dra. Jane Goodall, recientemente se sent&oacute; con Clean Technica. Jane habla sobre sus esfuerzos agr&iacute;colas sostenibles con feromonas Provivi&reg;.
&nbsp;
Mira la entrevista completa <a href="https://cleantechnica.com/2020/04/22/covid-19-the-virtual-jane-busier-than-ever-on-earth-day-cleantechnica-interview/">aqu&iacute;</a>.

COVID-19 y la "Jane virtual": más ocupada que nunca en el Día de la Tierra - Entrevista de CleanTechnica

A menudo me preguntan por qu&eacute; Provivi&reg; ha elegido desarrollar su primer producto en M&eacute;xico. Dado que hay tanto ma&iacute;z en Estados Unidos y Brasil, &iquest;por qu&eacute; ir a M&eacute;xico?
&nbsp;
Mira el art&iacute;culo completo <a href="https://www.linkedin.com/pulse/why-provivi-proud-start-mexico-pedro-coelho/?trackingId=tKB1eNKIMkrpkrsBiGmIgw%3D%3D">aqu&iacute;.</a>

Por qué Provivi® está orgulloso de comenzar en México

En octubre de 2019, Provivi&reg; particip&oacute; en un taller de m&uacute;ltiples partes interesadas en Praia, Cabo Verde, &Aacute;frica, que se centra en la gesti&oacute;n sostenible del gusano cogollero.
Mira el art&iacute;culo completo <a href="http://www.fao.org/3/ca7524en/ca7524en.pdf" target="_blank" rel="noopener">aqu&iacute;</a>.

Innovaciones para pequeños agricultores para el manejo sostenible del gusano cogollero

Jane Goodall respalda a Provivi®

Jane Goodall endorsement

Las feromonas son químicos naturales producidos por insectos y actúan como mensajeros afectando el comportamiento de otros individuos. Usualmente transportadas por el viento, cumplen muchos roles, entre ellos ayudar a los insectos a encontrar pareja y comida, pero también escapar de los depredadores. Las feromonas involucradas en la búsqueda de una pareja se llaman feromonas sexuales. Son liberadas por insectos hembra para atraer a un macho. Estos poderosos atrayentes pueden sintetizarse artificialmente y usarse de varias maneras. Uno de los usos es confundir a los insectos macho, para que no encuentren a la hembra, interrumpiendo el proceso de apareamiento y así controlando la población. Este es el concepto detrás de la interrupción del apareamiento o confusión sexual.

¿Qué es una feromona de confusión sexual? 

Las feromonas son de algún modo similares a las hormonas. La principal diferencia entre las dos, es que las hormonas trabajan internamente en un organismo, mientras que las feromonas trabajan externamente en otro ser vivo. Por lo tanto, las feromonas también se llaman hormonas externas.

¿Las feromonas están relacionadas con las hormonas? 

Las feromonas de insectos utilizadas para el control de las poblaciones de plagas no son verdaderos "insecticidas" porque no matan insectos. Influyen en el comportamiento de los insectos e interrumpen el proceso de apareamiento, lo que a su vez mantendrá a las poblaciones en un nivel inferior.

¿Son las feromonas un tipo de insecticida? 

Felipe opera su granja familiar, donde comenzó a los 12 años, además de realizar sus estudios. En la granja también tiene una clínica quiropráctica, como lo hicieron su padre y su abuelo. Cultiva maíz y cosecha para sus animales, entre los que se encuentran sus amados gallos. La producción de maíz se ve desafiada por los ataques del gusano cogollero, lo que lo obliga a rociar insecticidas hasta 9 veces por temporada. Trata de mejorar el manejo de esta plaga y su producción y escucha atentamente los consejos y sugerencias de los agrónomos. “Rociando menos, ahorraremos dinero y tendremos una mejor calidad de vida”.

Felipe Aguirre

Felipe cultivando y siendo quiropráctico

Conoce a Felipe

Agustín cree que la agricultura es un trabajo duro pero hermoso. Un buen día es levantarse temprano y regresar cansado de los campos. Con más de 20 años de experiencia, Agustín opera varias granjas, donde trabajan hasta 250 personas en sus campos de maíz, sorgo, tomate, espárragos, cebollas y muchos más. La rentabilidad de la granja está bajo presión, y con los altos costos de los insumos, le molesta ver tomates en las tiendas cinco veces más caros que su precio de venta. Para Agustín, es esencial tener una visión y producir alimentos saludables con menos agroquímicos por el bien de sus 

Agustín Robles Miranda

Conoce a Agustín

Las feromonas son compuestos naturales producidos por insectos, que act&uacute;an como mensajeras afectando el comportamiento de otros individuos insectos. Por lo general, transportadas por el viento, cumplen muchas funciones, ayudando a los insectos a encontrar pareja y comida, pero tambi&eacute;n a escapar de los depredadores.
&nbsp;
Las feromonas involucradas en la b&uacute;squeda de pareja se llaman feromonas sexuales. Suelen ser liberadas por insectos hembra para atraer a un macho. Estos poderosos atrayentes pueden sintetizarse artificialmente y usarse de diversas formas para el control de poblaciones de insectos. Un uso es confundir a los insectos machos para que no puedan encontrar una hembra. Cuando los machos no encuentran una hembra, el proceso de apareamiento se interrumpe. Como resultado, se evita la reproducci&oacute;n y menos descendencia se producir&aacute; en la pr&oacute;xima generaci&oacute;n.
&nbsp;
Esta forma de controlar la poblaci&oacute;n de insectos y disminuir el tama&ntilde;o de las generaciones futuras es el concepto detr&aacute;s de la interrupci&oacute;n del apareamiento o confusi&oacute;n sexual.

A diferencia de los insecticidas tradicionales, que tienen como objetivo eliminar las larvas de insectos ya presentes en el campo, la interrupci&oacute;n del apareamiento o confusi&oacute;n sexual no mata a los insectos. En cambio, es un m&eacute;todo preventivo espec&iacute;fico para una especie que dificulta la pr&oacute;xima generaci&oacute;n de gusanos y reduce la poblaci&oacute;n de insectos durante cada temporada de uso.
&nbsp;
As&iacute; es como funciona: cuando un insecto hembra libera una feromona, se dice que est&aacute; "llamando" al macho. Los insectos machos pueden, en algunos casos, detectar una sola hembra a m&aacute;s de una milla de distancia. Atra&iacute;dos hacia una concentraci&oacute;n creciente de feromonas, los insectos machos volar&aacute;n contra el viento entrecruzando el rastro de feromonas dejado por la hembra, hasta que encuentre a su pareja. Imag&iacute;nate tratando de encontrar a tu amigo en una habitaci&oacute;n oscura, y la &uacute;nica se&ntilde;al es un susurro. Ahora imagina la misma situaci&oacute;n pero agrega m&uacute;sica fuerte a la habitaci&oacute;n. Al igual que el sonido de tu amigo se ahogar&iacute;a con la m&uacute;sica, la interrupci&oacute;n del apareamiento funciona ahogando la "llamada" de feromonas de un insecto.
&nbsp;
El principio detr&aacute;s de la interrupci&oacute;n del apareamiento o confusi&oacute;n sexual, es saturar el medio ambiente con feromonas similares a las liberadas por los insectos hembra. Los insectos macho no pueden encontrar a las hembras, incluso si las hembras est&aacute;n en el campo. Su se&ntilde;al de feromona m&aacute;s d&eacute;bil no se puede detectar en la nube omnipresente generada por la feromona de confusi&oacute;n sexual.